Phone Call

This data model provides insights into phone call activities, tracking call details, durations, and performance metrics by sales representatives. It helps organizations analyze communication efficiency and identify trends in customer interactions.

Key Metrics

• Total Calls: The total number of phone calls made by sales representatives.
• Call Duration: The duration of each phone call, allowing analysis of time spent on customer interactions.
• Calls by Sales Representative: The number of calls made per sales rep, helping measure activity levels.
• Call Outcome: Tracks whether the call resulted in a successful interaction, follow-up, or no response.
• Average Call Duration: The average length of a phone call, indicating efficiency in handling customer conversations.
• Call Frequency by Customer: Identifies customers who receive the most and least calls.
• Call Response Rate: Measures the percentage of calls answered by customers.

Benefits

• Improved Communication Tracking: Provides detailed insights into sales calls, ensuring reps are engaging with customers effectively.
• Enhanced Sales Performance Analysis: Helps identify high-performing reps and those needing coaching.
• Optimized Customer Engagement: Identifies key customers and ensures adequate follow-ups.
• Data-Driven Decision Making: Supports strategies for increasing customer interactions and improving sales conversions.

Views & Reports Available

View	Description
Phone Call	Displays a list of phone calls, including caller, recipient, and outcome details.
Phone Call Duration Chart	Visualizes the duration of calls to analyze engagement times.
Talk Time by Sales Representative	Shows the total call time per sales rep to evaluate workload distribution.
Calls Quantity by Sales Representative	Analyzes the number of calls made by each sales representative.